Since taking on member recognition initiatives, I launched multiple programs to celebrate our community's outstanding contributors. The cornerstone of this was our Members of the Month program, which highlighted exceptional members who went above and beyond in their community engagement. Each month, I curated and shared detailed spotlights of selected members, showcasing their unique contributions, expertise areas, and impact on the Square community.
I also partnered with our Square Community Champion Program Manager to develop additional programming that elevated our champions' visibility and impact. Together, we created opportunities for champions to share their expertise through dedicated content series and featured community spotlights.
The impact of these recognition programs exceeded our initial expectations. Recognition posts consistently achieved an 85% engagement rate, and highlighted members reported feeling more connected to the community after being featured.